picture
About Me
Courses Taught
Professional Bodies
Research Projects
Publications

About Me

Full Name:
KHAIRUL NIZAM BIN SURBAINI, EN.
Email:
NizamK@uniten.edu.my
Contact Number:
09-4552020 Ext:3350
Department:
Department of Business & Management

Academic Qualifications

  1. Master in Business Administration, UiTM, 2003
  2. BBA (Hons) Marketing, UiTM, 2000
  3. Diploma in Business Studies, UiTM, 1998

Working Experiences

Position Place of Work Start End
Lecturer Kolej Shahputra, Kuantan 2003 2007
Personel Administration Master Builders (M) Sdn Bhd 1995 1996

Courses Taught

  1. ENDB363 - Applied Entrepreneurship Research
  2. ENDB373 - Issues In Malaysian Entrepreneurship
  3. ENEB313 - Islamic Entrepreneurship
  4. EVLB223 - Entrepreneurship
  5. EVMB223 - Entrepreneurship
  6. EVMB224 - Franchising and Licensing
  7. EVMB244 - New Venture Management
  8. EVMB314 - Creativity and Innovation
  9. EVMB344 - Issues In Malaysian Entrepreneurship
  10. MAEB334 - International Marketing
  11. MARB123 - Principles of Marketing
  12. MARB214 - Consumer and Buyer Behaviour
  13. MARB234 - Integrated Marketing Communications
  14. MARB244 - Sales Management
  15. MARB383 - Marketing Project
  16. MGMB243 - Marketing and Human Resources Management
  17. MKEB313 - Marketing Channels Management
  18. MKEB333 - International Marketing
  19. MKGB113 - Principles of Marketing
  20. MKGB213 - Consumer and Buyer Behaviour
  21. MKGB323 - Multimedia Marketing
  22. MKGB333 - Integrated Marketing Communications
  23. MKGB363 - Sales Management
  24. MKGB373 - Applied Marketing Research
  25. MKLB113 - Principles of Marketing
  26. MKLB223 - Consumer & Buyer Behaviour
  27. MKLB224 - Consumer and Buyer Behaviour
  28. MKLB244 - Integrated Marketing Communications
  29. MKLB264 - Marketing Plan
  30. MKLB284 - Issues in Marketing
  31. MKLB344 - Sales Management
  32. MKTF013 - Principles of Marketing
  33. PMSB113 - Principles of Marketing
  34. PMSB213 - Consumer and Buyer Behaviour
  35. PMSB313 - Marketing Research
  36. PMSB323 - Marketing Channels Management
  37. PMSB333 - Sales Management
  38. PMSB373 - International Marketing

Professional Bodies

  1. Institute of Marketing Malaysia: Normal Member- 2013
  2. Institute of Marketing Malaysia: Normal Member- 2023
  3. Malaysia Institute of Management (MIM): Normal Member- 2013
  4. Persatuan Sains Sosial Malaysia (PSSM): Normal Member- 2023
  5. Perstuan Sains Sosial Malaysia: Normal Member- 1
  6. World Economics Association (WEA): Normal Member- 2023

Research Projects

  1. Investigating the applicants’ choice and study intention in Higher Learning Institution (HLIs) - EDITED

Publications

  1. Mahiah Bte. Said, Khairul Nizam Bin Surbaini, Fadzilah Bte Embong, Mohd Anuar Awang Idris; The Empirical Study On The Determinants Of Moslem Consumers To Purchase Halal Products.; Jurnal Manajemen & Bisnis, Universitas Surabaya; ISSN 1412-3789,Vol.9, No. 1, March 2010, pp 45-58; 01 Mar 2010; Journal; None
  2. Hamiza Bte Jamaludin, Adnan Bin Abd. Hamid, Khairul Nizam Bin Surbaini; Assessing The Relationship Between Product Quality And Customer Satisfaction: Study Of Malaysian Fast Food Restaurant; International Economic & Business Management Conference (Iebmc) 2010; Volume :1, Issue No :1, Article ID :1, Page Start :1, Page End :1, ISSN :1; 23 Nov 2010; Conference Proceeding; None
  3. Juliana Anis Bte. Ramli, Zulkifli Bin Zainal Abidin, Khairul Nizam Bin Surbaini; A Comparative Study On Disclosure Transparency Practices And Effectiveness Between Islamic And Conventional Financial Institutions; Ingraw; organised by ISDEV, USM, Penang. Details is provided in the attachment; 01 Oct 2011; Conference Proceeding; None
  4. Juliana Anis Bte. Ramli, Mohd Rizuan Abdul Kadir, Khairul Nizam Bin Surbaini, Zulkifli Bin Zainal Abidin; Perception Towards An Internship Program: An Empirical Study Of Accounting Undergraduates Among Malaysian Higher Education Institutions; Afbe Conference; 1905-8055; 09 Jul 2012; Conference Proceeding; None
  5. Azrinawati Bte Mohd Remali @ Abdul Jalil, Zuraini Bte Abdullah Zawawi, Adnan Bin Abd. Hamid, Khairul Nizam Bin Surbaini; A Study Of The Approaches Of Learning Among Accounting And Business Students In Higher Education Instituion; The Asian Forum On Business Education (Afbe) 2012; Emerging Trends for Sustainability in Global Busines: Opportunity & Challenge; 9-10th July, Palm Garden Hotel, IOI Resort Putrajaya Malaysia. ISSN.1905-8055; 09 Jul 2012; Conference Proceeding; None
  6. Khairul Nizam Bin Surbaini, Abdul Rahman Bin Zahari, Elinda Binti Esa; Shopping Behavior And Determinant Factors Of Mall Patronage Among Gen Y.; The Asian Forum On Business Education Conference (Afbe)2012; 1905-8055; 09 Jul 2012; Conference Proceeding; None
  7. Juliana Anis Bte. Ramli, Khairul Nizam Bin Surbaini, Mohd Rizuan Abdul Kadir, Zulkifli Bin Zainal Abidin; Examining Pre-Internship Expectations Among Employers On The Students' Characteristics And Internship Programme: The Empirical Study Of Malaysian Government-Linked University ; Journal Of Management, Sa Publishing; Journal of Management, Vol.3, No.2, February 2013p-ISSN: 2162-9374 e-ISSN: 2162-84162013; 3(2): 112-120 doi:10.5923/j.mm.20130302.08refer: http://article.sapub.org/10.5923.j.mm.20130302.08.html; 01 Feb 2013; Journal; SCOPUS
  8. Juliana Anis Bte. Ramli, Khairul Nizam Bin Surbaini; Assessing The Effects Of Corporate Governance Attributes On The Quality Of Directors-Related Information Disclosure: The Empirical Study Of Malaysian Top 100 Companies; American Journal Of Economics ; American Journal of Economicsp-ISSN: 2166-4951 e-ISSN: 2166-496X2013; 3(2): 90-99 doi:10.5923/j.economics.20130302.05refer: http://article.sapub.org/10.5923.j.economics.20130302.05.html; 01 Feb 2013; Journal; SCOPUS
  9. Azrinawati Bte Mohd Remali @ Abdul Jalil, Zuraini Bte Abdullah Zawawi, Adnan Bin Abd. Hamid, Khairul Nizam Bin Surbaini; Approaches To Learning Of Uniten Students; International Conference On Teaching And Learing In Education 2013 (Ictle2013); Empowering Teaching and Learning in the Changing Landscape of Tertiary Education21 & 22 May 2013, Ramada HPlaza Hotel MelakaISBN: 978-967-5770-40-1; 21 May 2013; Conference Proceeding; None
  10. Mohd Rizuan Abdul Kadir, Juliana Anis Bte. Ramli, Zulkifli Bin Zainal Abidin, Khairul Nizam Bin Surbaini; Malaysian Public Listed Companies Practiced On Zakat Disclosure; National Symposium And Exhibition On Business And Accounting (Nseba) 2013; ISBN 978-983-42982-5-8; 19 Jun 2013; Conference Proceeding; None
  11. Juliana Anis Bte. Ramli, Khairul Nizam Bin Surbaini, Mohd Rizuan Abdul Kadir, Zulkifli Bin Zainal Abidin; The Congruity Between Expectations And Perceptions Of Internship Attachment: Exploratory Study Of Accounting Interns; 6Th International Economics, Business And Management Conference (Iebmc); ISBN 978-983-42982-5-8; 03 Oct 2013; Conference Proceeding; None
  12. Juliana Anis Bte. Ramli, Khairul Nizam Bin Surbaini, Mohd Rizuan Abdul Kadir; The Congruity Between Expectations And Perceptions Of Internship Attachment: Exploratory Study Of Accounting Interns; Journal Of Business Management/ Iebmc' 2013; Volume :3, Issue No :2, Article ID :https://www.uniten.edu.my/colleges/college-of-business-management-accounting-coba/ijbm/, Page Start :1, Page End :95, ISSN :1985-8698; 01 Jan 2014; Journal; SCOPUS
  13. Mahiah Bte. Said, Khairul Nizam Bin Surbaini; Investigating The Sustainability Development Influence On Students’ Choice Of Higher Learning Institutions. ; International Conference On Emerging Trends In Scientific Research; International Conference on Emerging Trends in Scientific Research; 15 Mar 2014; Conference Proceeding; None
  14. Othman Bin Chin, Khairul Nizam Bin Surbaini; Integrated Model Of Franchise; Poster Competition; NSEBA 2014; 16 Mar 2014; Other; None
  15. Juliana Anis Bte. Ramli, Khairul Nizam Bin Surbaini, Mohd Rizuan Abdul Kadir, Zulkifli Bin Zainal Abidin; The Congruity Between Expectations And Perceptions Of Internship Attachment; Unirex'14; Poster; 23 Apr 2014; Other; None
  16. Mohd Rizuan Abdul Kadir, Khairul Nizam Bin Surbaini, Juliana Anis Bte. Ramli, Zulkifli Bin Zainal Abidin; The Framework To Harmonise The Zakat Conditions With Accounting Principles; Unirex'14; Poster; 23 Apr 2014; Other; None
  17. Othman Bin Chin, Khairul Nizam Bin Surbaini; Integrated Model Of Franchise Business; Poster Competition; UNIREX 2014; 23 Apr 2014; Other; None
  18. Othman Bin Chin, Khairul Nizam Bin Surbaini; Integration Model Of Franchise Business; Poster Competition ; ITEX 14; 08 May 2014; Other; None
  19. Mohd Rizuan Abdul Kadir, Khairul Nizam Bin Surbaini, Marinajan Bte. Gholam Hosin; Accounting Students' Intentions And Expectations On Programme Evaluations: An Empirical Study; Journal Of Human Development And Communication; Volume :3, Issue No :-, Article ID :-, Page Start :17, Page End :30, ISSN :2289 - 2702; 01 Jul 2014; Journal; None
  20. Juliana Anis Bte. Ramli, Khairul Nizam Bin Surbaini, Zulkifli Bin Zainal Abidin; Factors Influencing A Business Towards Zakat Payment In Malaysia; International Journal Of Science Commerce And Humanities; ISSN: 2025-6164; 28 Aug 2014; Journal; None
  21. Hamiza Bte Jamaludin, Mafuzah Bte. Mohamad, Zuraini Bte Abdullah Zawawi, Khairul Nizam Bin Surbaini, Mohamad Ishak Mohamad Ibrahim, Amanuddin Bin Shamsuddin, Masdiah Bt. Abdul Hamid, Azrinawati Bte Mohd Remali @ Abdul Jalil, BAKHTIAR BIN ALRAZI, Inaliah Mohd Ali, Elinda Binti Esa, Mohd Hisyam Bin Ghazali @ Mohd Zain, Nurul Nadiah Bt. Ahmad, Shafazawana Bte Mohamed Tharikh, Nur Lyana Bte. Baharin, Zulhafiza Bte Zulkifle; Goodwill Index For Tnb's Corporate Social Responsibility Programme; Technical Report; Type :Technical Reports,Source Name :Goodwill Index for TNB's Corporate Social Responsibility Programme, Volume :2014, Issue No :1, Article ID :1, Page Start :1, Page End : 83, ISSN :NA, Publisher :NA; 31 Aug 2014; Other; None
  22. Mafuzah Bte. Mohamad, Hamiza Bte Jamaludin, Zuraini Bte Abdullah Zawawi, Khairul Nizam Bin Surbaini; Assessing Economic Impact Of Indigenous Community: A Preliminary Study; National Symposium & Exhibition On Business & Accounting 2015 (Nseba Iv); ISBN 978-967-42982-7-2; 02 Apr 2015; Conference Proceeding; None
  23. Juliana Anis Bte. Ramli, Khairul Nizam Bin Surbaini, Mohd Rizuan Abdul Kadir; Graduate Employability Screening Tool (Gest); Nseba'15; POS002; 02 Apr 2015; Other; None
  24. CHUA KOK HUA, Yuzainee Bte. Md Yusoff, Mahiah Bte. Said, Khairul Nizam Bin Surbaini; Brand Perception Study On Tnb Subsidiaries: Performance, Gap Analysis And Way Forward ; Tnb Technical Report 2015; Type :Technical Reports,Source Name :TNB Energy Ventures Brand Study Report 2015, Volume :-, Issue No :-, Article ID :-, Page Start :-, Page End : -, ISSN :-, Publisher :-; 01 Sep 2015; Other; None
  25. Zuliawati Binti Mohamed Saad, Shafazawana Bte Mohamed Tharikh, Nur Lyana Bte. Baharin, Muhummad Khairul Islam, Khairul Nizam Bin Surbaini, Inaliah Mohd Ali; The Report On Uniten Customer Satisfaction Index Survey 2016; The Report On Uniten Customer Satisfaction Index Survey 2016; Type :Technical Reports,Source Name :The Report on UNITEN Customer Satisfaction Index Survey 2016, Volume :n/a, Issue No :n/a, Article ID :n/a, Page Start :n/a, Page End : n/a, ISSN :n/a, Publisher :n/a; 02 Feb 2016; Other; None
  26. Mafuzah Bte. Mohamad, Hamiza Bte Jamaludin, Zuraini Bte Abdullah Zawawi, Khairul Nizam Bin Surbaini; Government Initiatives Towards Indigenous Economic Development: Measuring Indigenous Feedbacks And Assessing Economic Benefits Received; 2Nd Asia International Conference 2016; Volume :NIL, Issue No :NIL, Article ID :GDHEC451, Page Start :1, Page End :6, ISSN :NIL; 10 Dec 2016; Conference Proceeding; SCOPUS
  27. Siti Sarah Bt Wan Latif, Fadzilah Bte Embong, Khairul Nizam Bin Surbaini, Zuraini Bte Abdullah Zawawi; Smart Shopping Asistance; International Symposium & Exhibition On Business And Accounting 2017 (Iseba 2017); Source Name :-, Volume :-, Issue No :-, Article ID :-, Page Start :-, Page End : -, ISSN :ISBN978-983-42982-9-6; 01 Mar 2017; Other; None
  28. Juliana Anis Bte. Ramli, Khairul Nizam Bin Surbaini; Ceo Characteristics And Corporate Performance Of The Malaysian Shariah- Compliant Companies; International Journal Of Industrial Management (Ijim); Volume :4, Issue No :1, Article ID : 0127-564x, Page Start :1, Page End :6, ISSN : 2289-9286; 01 Mar 2017; Journal; None
  29. Siti Sarah Bt Wan Latif, Fadzilah Bte Embong, Zuraini Bte Abdullah Zawawi, Khairul Nizam Bin Surbaini; Live Chat Waze; International Symposium & Exhibition On Business And Accounting 2017 (Iseba 2017); Source Name :-, Volume :-, Issue No :-, Article ID :-, Page Start :-, Page End : -, ISSN :ISBN:978-983-42982-9-6; 02 Mar 2017; Other; None
  30. Mafuzah Bte. Mohamad, Hamiza Bte Jamaludin, Zuraini Bte Abdullah Zawawi, Khairul Nizam Bin Surbaini; Government Initiatives Towards Indigenous Economic Development: Measuring Indigenous Feedbacks And Assessing Economic Benefits Received; Advance Science Letter; Volume :23, Issue No :9, Article ID :Volume 23 Issue 9, Page Start :8696, Page End :8700, ISSN :Volume 23 Issue 9 September 2017; 24 Oct 2017; Journal; SCOPUS
  31. Abdul Rahman Bin Zahari, Elinda Binti Esa, Khairul Nizam Bin Surbaini; 8Th International Economics And Business Management Conference Iebmc 2017; 8Th International Economics And Business Management Conference Iebmc 2017; Volume :-, Issue No :-, Article ID :-, Page Start :-, Page End :-, ISSN :-; 28 Nov 2017; Conference Proceeding; None
  32. Abdul Rahman Bin Zahari, Elinda Binti Esa, Khairul Nizam Bin Surbaini; How Religiosity Affects An Intention To Quit Smoking Among Young Adults; 8Th International Economics And Business Management Conference-Iebmc2017; ; 28 Nov 2017; Conference Proceeding; None
  33. Adnan Bin Abd. Hamid, Khairul Nizam Bin Surbaini; Assessing The Relationships Between Training Effectiveness And Employee Performance In A Government-Linked Company; 8Th International Economics And Business Management Conference; Volume :1, Issue No :1, Article ID :1, Page Start :1, Page End :1, ISSN :2357-1330; 29 Nov 2017; Conference Proceeding; None
  34. Abdul Rahman Bin Zahari, Elinda Binti Esa, Khairul Nizam Bin Surbaini; How Religiosity Affects An Intention To Quit Smoking Among Young Adults; The European Proceedings OfSocial & Behavioural Sciences; Volume :XLIV, Issue No :93, Article ID :https://dx.doi.org/10.15405/epsbs.2018.07.02.93, Page Start :883, Page End :892, ISSN :2357-1330; 31 Jul 2018; Journal; ISI
  35. Salina Daud, Elinda Binti Esa, Nor Hashimah Johari, Azwan Bin Abdul Rashid, Abdul Rahman Bin Zahari, Khairul Nizam Bin Surbaini, Zuraini Bte Abdullah Zawawi, Nor Edi Azhar Bte. Mohamad, zulkifli abdullah, faizah mohd khalid, Nurazariah Abidin, Azrinawati Bte Mohd Remali @ Abdul Jalil, Nuratul Anis Binti Ahmad Shapiki, Cik Nur Hidayah binti Sampol; Modul Kursus Asas Memulakan Perniagaan Brightpreneur@Pelitawanis Tnb, 2019; Kursus Asas Memulakan Perniagaan Brightpreneur@Pelitawanis Tnb, 23-25 Ogos 2019; Type :Ad Hoc Modules,Source Name :Modul Kursus Asas Memulakan Perniagaan Brightpreneur@Pelitawanis TNB, 2019, Volume :1, Issue No :1, Article ID :0, Page Start :1, Page End : 65, ISSN :0, Publisher :0; 23 Aug 2019; Other; None
  36. Abdul Rahman Bin Zahari, Elinda Binti Esa, Khairul Nizam Bin Surbaini; The Effects Of Relationship Marketing And Handling Student Complaints Resulting In Student Satisfaction And Loyalty ; 9Th International Economics And Business Management Conference (Iebmc2019); ; 02 Nov 2019; Conference Proceeding; ISI
  37. Juliana Anis Bte. Ramli, Khairul Nizam Bin Surbaini, Mohamad Sukiman Bin Ishak; Corporate Governance And Firm Performance Of Shariah-Compliant Companies: The Case Of Consumer Product Industry; 9Th International Economics And Business Management Conference; ; 03 Nov 2019; Conference Proceeding; ISI
  38. Juliana Anis Bte. Ramli, Khairul Nizam Bin Surbaini; Assessing The Factors Influencing On The Business Performance Of Restaurants Of The District Of Muadzam Shah; Global Business And Management Research: An International Journal/ International Symposium On Economics, Business And Accounting Conference (Iseba'20); Volume :12, Issue No :4, Article ID :-, Page Start :-, Page End :-, ISSN :-; 18 Nov 2020; Journal; ERA
  39. Juliana Anis Bte. Ramli, Khairul Nizam Bin Surbaini; Assessing The Factors Influencing On The Business Performance Of Restaurants Of The District Of Muadzam Shah; Iseba'20; ; 18 Nov 2020; Conference Proceeding; None
  40. Juliana Anis Bte. Ramli, Khairul Nizam Bin Surbaini, Mohamad Sukiman Bin Ishak; Corporate Governance And Firm Performance Of Shariah-Compliant Company Of Consumer Product Industry; European Proceedings Of Social And Behavioural Sciences; Volume :100, Issue No :-, Article ID :10.15405/epsbs.2020.12.05.24, Page Start :232, Page End :238, ISSN :2357-1330; 30 Dec 2020; Journal; ISI
  41. Juliana Anis Bte. Ramli, Khairul Nizam Bin Surbaini, Mohamad Sukiman Bin Ishak; Corporate Governance And Firm Performance OfShariah-Compliant Company Of Consumer ProductIndustry; European Proceedings OfSocial And Behavioural Sciences; ; 30 Dec 2020; Conference Proceeding; ISI
  42. Abdul Rahman Bin Zahari, Elinda Binti Esa, Khairul Nizam Bin Surbaini; Effect Of Marketing And Handling Student Complaints On Student Satisfaction And Loyalty; European Proceedings Of Social And Behavioural Sciences Epsbs; ; 30 Dec 2020; Conference Proceeding; Indexing In Progress
  43. Abdul Rahman Bin Zahari, Elinda Binti Esa, Khairul Nizam Bin Surbaini; Effect Of Marketing And Handling StudentComplaints Onstudent Satisfaction And Loyalty ; European Proceedings OfSocial And Behavioural Sciences; Volume :100, Issue No :-, Article ID :10.15405/epsbs.2020.12.05.73, Page Start :670, Page End :680, ISSN :2357-1330; 30 Dec 2020; Journal; ISI
  44. Juliana Anis Bte. Ramli, Khairul Nizam Bin Surbaini; Perception Of Online Learning Experiences During Pandemic Among Malaysian Accounting Undergraduates; Global Business And Management Research: An International Journal; Volume :13, Issue No :4, Article ID :-, Page Start :-, Page End :-, ISSN :-; 13 Oct 2021; Journal; Indexing In Progress
  45. Nor Hazlin Bte Nor Asshidin, Elinda Binti Esa, Khairul Nizam Bin Surbaini, Abdul Rahman Bin Zahari, Azmer Ezwan Bin Abdullah; The Effect Of Online Touchpoints On Utility Customers’ Experience ; International Symposium & Exhibition On Business And Accounting 2022; Volume :-, Issue No :-, Article ID :-, Page Start :-, Page End :-, ISSN :-; 28 Sep 2022; Conference Proceeding; Indexing In Progress
  46. Juliana Anis Bte. Ramli, Khairul Nizam Bin Surbaini; Assessing Personal Attributes And Virtual Learning Engagement During Pandemic Among Accounting Undergraduates; European Proceedings Of Finance And Economics; Volume :-, Issue No :-, Article ID :-, Page Start :-, Page End :-, ISSN :-; 28 Sep 2022; Journal; Indexing In Progress
  47. Juliana Anis Bte. Ramli, Khairul Nizam Bin Surbaini; Assessing Personal Attributes And Virtual Learning Engagement During Pandemic Among Accounting Undergraduates; European Proceedings Of Finance And Economics/ Iseba 2022; ; 28 Sep 2022; Conference Proceeding; Indexing In Progress
  48. Abdul Rahman Bin Zahari, Elinda Binti Esa, Khairul Nizam Bin Surbaini, Nor Hazlin Bte Nor Asshidin, Azmer Ezwan Bin Abdullah; Online Touchpoints And Customer Effort: A Comparative Study Of Government And Local Authorities, Businesses, And Domestic Customers; Nurture; Volume :17, Issue No :3, Article ID :10.55951/nurture.v17i3.317, Page Start :281, Page End :292, ISSN :1994-1633; 18 Jun 2023; Journal; SCOPUS
  49. Abdul Rahman Bin Zahari, Elinda Binti Esa, Nor Hazlin Bte Nor Asshidin, Khairul Nizam Bin Surbaini, Azmer Ezwan Bin Abdullah; The Study Of Customers’ Expectations And Real Experiences Using The Self-Service Kiosk; International Journal Of Professional Business Review; Volume :8, Issue No :8, Article ID :https://doi.org/10.26668/businessreview/2023.v8i8.2295, Page Start :1, Page End :21, ISSN :2525-3654; 08 Aug 2023; Journal; SCOPUS
  50. Abdul Rahman Bin Zahari, Elinda Binti Esa, Nor Hazlin Bte Nor Asshidin, Khairul Nizam Bin Surbaini, Azmer Ezwan Bin Abdullah; Mobile Touchpoint And Customer Effort:A Case Of A Leading Energy Firm In Malaysia; Environment-Behaviour Proceedings Journal; ; 19 Sep 2023; Conference Proceeding; ISI
  51. Abdul Rahman Bin Zahari, Elinda Binti Esa, Nor Hazlin Bte Nor Asshidin, Khairul Nizam Bin Surbaini, Azmer Ezwan Bin Abdullah; A Bibliometric Analysis Of Omnichannel And Customer Satisfaction; Environment-Behaviour Proceedings Journal; ; 19 Sep 2023; Conference Proceeding; ISI